HALLOWEEN MAKEUP LOOKS
You might not survive... but your makeup will with long-lasting formulas ready for every Halloween horror!
VIEW ALLKISS OF DEATH
KISS OF DEATH
Leave no evidence behind with Super Stay Matte Ink Liquid Lipstick, transfer-proof and up to 16-hour wear.
FACE YOUR FEARS
FACE YOUR FEARS
Survive the night with Super Stay Lumi-Matte Foundation, apocalypse-resistant and sweat-proof.
EYES THAT HAUNT
EYES THAT HAUNT
Spooky waterproof and no-smudge pigments for a night of scares with Tattoo Studio Gel Eyeliner Pencil.
Our Products in Action
Looks, how to apply, crash test, reviews by our community: see our latest products in action!
Virtual Beauty Studio
Our virtual makeup tools are here to help you discover inspiring looks and try game changing products. From mastering your brows to finding your perfect foundation shade, our virtual beauty studio will give you the edge when choosing your next go-to product.
VIEW ALLVirtual Tool
Virtual Try On
Ready to makeup your mind? Virtual Try-On is the makeup tool that gives you the ability to try on multiple products, shades and looks all in one place
Virtual Tool
Foundation Finder
Say goodbye to foundation guesswork! Our Foundation Finder uses advanced AI to analyze your skin tone and recommend your perfect shade.
QUIZ
Mascara Quiz
Take our mascara quiz to find your perfect mascara match, from dramatic volume to naturally defined.
BEST SELLERS
WHAT'S NEW
VIEW ALLMakeup Make Change
We make makeup. We’re also committed to making change to help create a better world. Learn about our global initiatives and discover how we can drive real change together.
Our 2022 brand impact report is available. Please read it here.
Brave Together
A global initiative to support everyone experiencing anxiety and depression.
Conscious Together
Our sustainability program that sets out our conscious production, packaging, formula and disposal goals.
MAYBE SHE'S BORN WITH IT,
MAYBE IT'S MAYBELLINE™